All Digital Everything: May 2020
7 minute read
a brief review of what's new on Facebook, Instagram, LinkedIn etc. by our Digital Unicorn @ Digitas Sofia, Nina Dyakova
- Soon we will not be able to change the visibility of groups from “private” to “public”. This is Facebook’s way of protecting the content of the participants.
- The new Facebook — Discover project — continues the company’s mission to provide internet access to 50% of the population, which cannot access the web at the moment
- Presented the the new Facebook.com.
- Shared a new report on how users find, watch and share videos.
- Is adding new options to control ad placement.
- Added Messenger Rooms to groups and events.
- Invested $1bln. in installing a cable, which will improve internet access to people in Africa.
- Improved the .gif platform GIPHY.
- Presented Facebook Shops.
- Tested skippable mid-roll ads in videos.
- Tested new engagement options in groups, to help highlight key topics and discussions
- Tested 3D product images in Marketplace.
- Shared guidelines around music usage in video posts.
- Presented new new colladboraton tools for Workplace, like VR Offices.
- Added a new 'Profile Lock' Option for Users in India, simplifying data and content protection.
- Brought back polls to Messenger.
- Added an otion for post creation capacity to Creator Studio аpp.
- Launched 15 new Blueprint courses, to help businesses maximize their online opportunities
- Launched a new app called “CatchUp”.
- Launched a new music collaboration app 'Collab', as it seeks to stay ahead of rising trends
- Added new AR tools, including music-activated effect.
- Presented its new digital wallet for Libra.
- Will now surface Stories from official health bodies that you follow higher in your Stories feed, in order to help increase the distribution of key COVID-19 updates and information.
- Tested a new way to navigate through your stories.
- Allowed its users to have a better control over their experience on the platform by introducing new anti-bullying measures.
- Added an option to share Instagram Live broadcasts in IGTV.
- Presented House of Instagram, a brand advice hub in Australia, which provides links to a range of guides, tips and resources for businesses, with a focus on the Australian market.
- Added a new 'Guides' Profile Section, which will enable selected business users and creators to highlight recommendations, tips, and other content in a new, dedicated tab.
- Users can now create Messenger Rooms in Instagram too.
- Announced the next stage IGTV monetization.
- Tested a double-story stories feed.
- Google Podcasts Manager offers deeper data on listener behaviour.
- Added a new way to easily translate hand-written notes into text.
- Added new free online courses to "Grow with Google".
- Integrated LinkedIn Live into LinkedIn Events, which will enable the full broadcast of virtual functions direct on the platform.
- Expands the testing of a a new view of threaded tweet replies to more users.
- Launched the ‘Retweet with comments’ option.
- Rolled out native scheduling within the tweet composed window on desktop.
YouTube
Other
- New app Zynn might just be TikTok’s new big competitor.